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    • New Location for Blog
      I've moved the AEC Insight blog to a new address. www.aecinsight.com. Please check it out (and reset any feeds, if you will.)I'm still working on coordinating my own feeds.ThanksJerry
    • "Selection Success!" should have a spot in your AEC firm library
      "Selection Success!" by Lori Stanley and Hilari Weinstein, is a thorough primer on the science and art of winning a qualifications-based selection (QBS) process. As with many of the "how-to" books you'll find in our industry, the book offers its highest value to the novice, walking the reader through the fundamentals of submitting a […]
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    • The move to Wordpress
      Quietly, for the past few days I've been working on the transition of this blog to the new Constructionmarketingideas.com site on my own Wordpress-framework host.Although not intended to be really public yet, I set the code and voting mechanism in place for the Best Construction Blog competition and the votes started arriving, along with comments from s […]
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      So, who is behind roofersmarketing.com, or for that matter, marketing-for-roofers.com? The site is certainly appealing, with lots of refreshing content and ideas, but some thing's odd here. You can't find any real contact information about the site owner.My guess is this is part of a SEO initiative by a marketing organization (I have an instinct ab […]
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    • ABI Ends Up and Down Year on a Down Note
      The American Institute of Architects' Architecture Billings Index (ABI) dropped more than three points in November, proving itself unable to sustain the positive momentum it generated the previous month, when it reached its highest mark since August 2008.The November rating of 42.8 fell from its October rating of 46.1 and was the lowest rating since 41. […]
    • SMPS Announces Call for Entries for 33rd Annual National Marketing Communications Awards Program
      The Society for Marketing Professional Services (SMPS) is accepting entries for its 33rd Annual national Marketing Communications Awards (MCA) competition. The MCA Program is the longest-standing, most prestigious awards competition recognizing excellence in marketing communications by professional services firms in the design and building industry. The earl […]
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    • Scarlett Letter #71: To judge or not to judge
      After 29 hours of door-to-door travel, I decided I must dedicate this post to my takeaway from all the havoc. I’m typically a third world traveler. For over a decade, I’ve focused on visiting developing or semi-developed countries. This holiday season, I took my first trip in at least 12 years to Western Europe. The plan: [...]
    • Scarlett Letter #70: No emotion in business? Quite the opposite.
      When I was at university, my sweetheart’s father worked at Phillip Morris USA. He was a good guy, and fairly senior in the corporation. We respected his business savvy. He used to say: “Kids, there’s no emotion in business.” Kinda funny coming from a guy with such a big heart. Of course, I have found the [...]
    • 2010 Offer: $1500 Fast-Track Business Development and Marketing Audit
      Frustrated by the uncertain economic forecast? Want a fresh set of eyes to review your firm’s marketing and business development process, tools, tracking systems, and results? Scarlett Consulting is offering a fast track (1.5 day) BD/Marketing Audit: an intensive method for assessing your current approach and providing observations and initial recommen […]
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Three Approaches to Business Valuation

Ever wonder what your company is worth?  As management consultants serving Architecture, Engineering, Planning, Landscape Architecture, and Environmental consulting firms, we’re often asked this questi0n and it’s not a question to be taken lightly.  Use the wrong approach to business valuation and ownership transition can be a nightmare.  The  three approaches used in  business valuations are:

Asset Approach.  This is an appraisal of the firm’s tangible assets if it were to be sold today.  This includes inventory, equipment, real estate, etc.  Another term for this approach is  Book Value (Tangible Assets minus Liabilities).  In general, this is not a good way to calculate the value of a design firm because it doesn’t include goodwill.

Market Approach.  Residential real estate appraisers typically use this approach when evaluating residential properties.  These types of appraisers will typically research recent sales of  area homes that are similar to the one they are asked to appraise.  Using this approach to value an Architecture firm would require the appraiser to identify and use recent sales of other Architecture firms (offering similar services in similar markets). 

Income Approach.  In a service industry like the design industry, the real value of  an A/E firm  is usually with its staff, client relationships, project experiences, etc.  Another term for this is goodwill and can be calculated using a number of different methods based on the firm’s historical and future earnings (cash flow) potential.

For more information, click here to visit the American Society of Appraisers Web site.

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